BTW & Co is proud to announce that BTW & Co. Co-founder and President, Marcia Watson, will be a speaker at the upcoming Association of Proposal Management Professionals (APMP) annual conference in New Orleans, scheduled for June 2-5, 2024. Her presentation, entitled “Burnout is Preventable with Better Bidding,” promises to be an engaging session that addresses the critical issue of burnout among proposal management leadership and the impact that poor bid decisions can have on a team.

Presentation Insights

As Government contractors face unprecedented challenges to winning new business, the pressure on proposal management teams has never been higher. This session aims to shed light on the often-overlooked issue of occupational burnout and what Marcia calls “professional exhaustion”, providing attendees with innovative strategies to stay ahead without sacrificing their well-being.

Key Highlights

• The Challenge of Burnout: An in-depth look at how the fast-paced nature of the proposal management industry can lead to burnout, impacting both personal well-being and professional performance.
• Leveraging Technology: Insight into how artificial intelligence and information technology can be harnessed to enforce better bidding objectives, allowing teams to focus on the quality of the bids rather than the quantity of submissions.
• Strategies for Well-Being: Practical advice for leaders on preventing burnout, including the importance of setting obtainable growth goals, establishing bid decision boundaries that balance the need for discipline with the need to be opportunistic, prioritizing training and professional development, and the necessity of taking time off.
• Empowering Change: Strategies for both individuals and organizations to foster a supportive environment conducive to growth and well-being.

Why Attend?

Marcia will share her own personal experience and how her own burnout brought her to the brink of a breakdown. It is an unfortunate fact that most proposal professionals have either experienced this first-hand or know someone who has. Marcia hopes to equip proposal professionals and company executives with the knowledge and tools to recognize professional exhaustion and to implement meaningful changes for individual contributors, teams, and organizations. These strategies are designed to create a company culture that respects and prioritizes team morale.

Be Part of the Solution

We invite you to attend this enlightening presentation on Monday June 3^rd at 3:30 in Salon F-H (tentative) and to join BTW & Co. in being a part of the solution to address and mitigate burnout in the proposal management industry. Together, we can pave the way for a brighter, more sustainable and fulfilling work environment for all.

See you in New Orleans!