GovCon Has Its Own Language

This is where you Learn it

This is Where You Learn It

WINREADY™ Microlearning · now AVAILABLE

A clear, jargon-defining foundation in the rules, the roles, and the terminology behind federal contracting.
Before the deeper work begins, there's this.

Enroll Now → $147

~ 15 Minutes

On-Demand

1 Lesson

Available Now

About this course

The foundation every GovCon professional needs (before anything else)

The foundation every GovCon professional needs
(before anything else)

The government has its own language, its own rules, and its own way of doing business. And the biggest risk in federal contracting isn't a missed deadline or a non-compliant proposal — it's not knowing how the system works.

GovCon Basics gives you a clear, practical overview of how federal procurement works — from the FAR and contract structures to acquisition lifecycles, key players, RFP navigation, and the terms that come up in every GovCon conversation. Whether you're new to the industry or filling in foundational gaps before moving into advanced training, this is your starting point.


The government has its own language, its own rules, and its own way of doing business. And the biggest risk in federal contracting isn't a missed deadline or a non-compliant proposal — it's not knowing how the system works.

GovCon Basics gives you a clear, practical overview of how federal procurement works — from the FAR and contract structures to acquisition lifecycles, key players, RFP navigation, and the terms that come up in every GovCon conversation. Whether you're new to the industry or filling in foundational gaps before moving into advanced training, this is your starting point.

What You'll Learn:

What You'll Learn:

Who the key players are on both sides of the contract — Contracting Officers, CORs, Program Managers, and the contractor team

The terms you'll hear every day — solicitations, RFPs, PWS, go/no-go, incumbents, set-asides, teaming agreements, joint ventures, and more

How the government buys — the FAR, contract types, vehicles, task orders, and why none of the structure is arbitrary

How the government buys — the FAR, contract types, vehicles, task orders, and why none of the structure is arbitrary

Who the key players are on both sides of the contract — Contracting Officers, CORs, Program Managers, and the contractor team

The terms you'll hear every day — solicitations, RFPs, PWS, go/no-go, incumbents, set-asides, teaming agreements, joint ventures, and more

The acquisition and BD lifecycles — what the government is doing and what your team should be doing at every stage

The acquisition and BD lifecycles — what the government is doing and what your team should be doing at every stage

How to navigate an RFP — and why Sections L, M, and C are the three you need to understand first

How to navigate an RFP — and why Sections L, M, and C are the three you need to understand first

Who this course is for

This course is for you if you are...

New to the Growth Team

You're joining a BD or capture function and need GovCon fundamentals fast.


You're joining a BD or capture function and need GovCon fundamentals fast.


Operations or Support Staff

Your role touches GovCon proposal work but you didn't come from a proposals background.

Your role touches GovCon proposal work but you didn't come from a proposals background.

Transitioning from Commercial

You're moving into GovCon from the commercial sector and need to learn the rules of the road.

You're moving into GovCon from the commercial sector and need to learn the rules of the road.

You're Brushing Up to Advance Your Skills

You've been in the federal proposal world for a few years but want to sharpen your skillset.

You've been in the federal proposal world for a few years but want to sharpen your tool set.

what's included

One lesson. Everything you need to get started.

1 On-Demand Video

Professional slide-based delivery with expert narration. Watch anytime, at your own pace.

Instant, Lifetime Access

Enroll once. Return as many times as you need — it's yours to keep.

Action-Ready GovCon Vocabulary

Every key term defined clearly so you can follow any GovCon conversation from day one.

Built by the Experts at BTW & Co.

We've been doing this for decades. GovCon-native training built for the federal market.

$226

$126

course investment

Enroll Now

Special savings for a limited time!

Special savings for a limited time!

$147

$147

Your Instructor

Marcia Watson

BTW & Co. President & Co-Founder Marcia Watson is a credentialed AI educator and federal contracting strategist who built BTW & Co. to give GovCon professionals the practical, compliance-aware foundation they need to compete — and win — in the federal market.

Through the WinReady™ training ecosystem, Marcia translates complex procurement structure into clear, actionable knowledge your team can apply from day one.

federal contracting practitioner

GovCon Strategist

Avid ai educator

Start Building Your GovCon Foundation Today

Limited-time discount. Enroll before the price changes!
Regular Price $226

Enroll Now → $147

limited time offer